The first step

Ad-to-Sale Diagnosis

A CMO for 5 days.

For one working week, I sit in your marketing chair. I check your last 3 months of Meta and Google ads against your real sales, find where the money leaks between the ad and the sale, and hand you a 90-day plan to fix it. Whether you sell online or through a sales team.

Who this is for

Built for founders who sign off the marketing budget.

This is for you if

  • Your business does ₹1 Cr+ a year
  • You have run Meta or Google ads for 3 months or more
  • You sell online, or through a sales team
  • You decide where the marketing money goes

This is not for you if

  • Likes and followers are the goal
  • You want a guaranteed number before anyone has seen your account
  • You will not act on what the plan says
  • You want someone to just "post more"
What I look at

Six questions your agency report never answers.

01

Who you sell to

Are your ads reaching the people who actually buy?

02

Your offer and your message

Why should they pick you, and does your ad say it in 3 seconds?

03

The last 3 months of Meta and Google ads

Which campaigns brought sales, and which only brought numbers?

04

Everything after the click

Where do enquiries go cold: the page, the reply, the follow-up or the sale?

05

A 90-day roadmap

What do you fix first, second and third, and why?

06

New campaign ideas

What should you run next, to whom, with what offer?

The 5 days

Three calls. Three things in your hand.

WhenWhat happensYou get
Day 0You book, fill a short form and pick a time for Call 1A "keep this ready" list
Day 1Call 1: Discovery (45 min). Your business in numbers, who buys and why, what you have tried, what a win looks like in 90 daysYour brand on one page, the same evening
Day 2Call 2: Access and data (30 min). Ad account access, your sales for the last 3 months, a walk through where your leads goA tracking health check, by the end of the day
Day 3I go through your ads: spend against real sales, what made money, what only made numbers
Day 4I go through everything after the click: your page on a phone, a test enquiry (with your OK), the reply, the follow-up. Then I build the plan
Day 5Call 3: Your roadmap (75 to 90 min). What we found, why it did not work, what to do on MondayThe 90-day roadmap, campaign ideas, the call recording

The 5 working days start with Call 1, as long as access is shared by the end of Day 2. If access comes late, every date moves by the same number of days.

What you keep

Yours to keep, whether you hire me or not.

After Call 1

Your brand on one page

The goal in numbers, who you really sell to, what you are selling them today, and the 3 questions the week will answer.

After Call 2

A tracking health check

What is measured correctly, what is missing, what is counted twice, and the fixes your team can make today.

After Call 3

The 90-day roadmap

What to fix first, second and third, with the reasons. What to stop, start and scale. Campaign ideas ready to brief, a one-page priority checklist, and the call recording.

Before Call 2

What I will ask you for.

You can remove my access whenever you like.

  1. Someone who can give partner access to Meta Business Manager and read-only access to Google Ads
  2. Your sales for the last 3 months, from your store, CRM, sheet or accounts
  3. Where your leads go today: a sheet, a CRM or WhatsApp
  4. Who replies to leads, and how
Campaigns I led

Real accounts. Real numbers. Names kept private.

Illustrative image: a farmer's hand holding a phone in a green fieldIllustrative image
Agriculture · India

An Indian seeds brand: from WhatsApp chats to the nearest dealer

8,543WhatsApp conversations at about ₹50 each

May to November 2024. Then I built the system behind it: the farmer's need and pincode go in, the nearest shop or dealer gets the lead on WhatsApp, the farmer gets the dealer's details, and 3 follow-ups go out. Dealers asked for the pilot to continue.

Illustrative image: a home furnishing store lit up at duskIllustrative image
Home furnishing retail · Pune

A Pune home furnishing retailer: people walking into the store

₹2.47per "get directions" click, 1,715 clicks

A festive campaign in April 2026. A lookalike audience brought them in at ₹1.34, against ₹10.28 from the customer list.

Numbers from Meta Ads Manager.

Across my career
10+Years in marketing
70+Campaigns
₹1 Cr+Ad spend managed
7Industries
Book your 5 days

Two minutes to book. Five days to know.

  • ₹9,999 + 18% GST, launch price
  • For the first 20 bookings, until 29 November 2026. From 30 November: ₹20,000.
  • Credited to your first month if you keep me on as your CMO
  • Full refund before Call 1. 50% after Call 1. No refund once access is shared.
  • GST invoice included, so your business can claim the GST back.
  1. 01Fill in this form
  2. 02Pay ₹9,999 + 18% GST securely
  3. 03Pick a time for Call 1 on my calendar
  4. 04Your 5 days start with Call 1

Ad-to-Sale Diagnosis

Launch price ₹9,999 + 18% GST. First 20 bookings, until 29 November 2026.

Ads you run *

The Diagnosis is built for businesses doing ₹1 Cr+ a year. You can still send this, and I will tell you honestly if it is the right fit.

Please fill in the fields marked *, check the GSTIN if you added one, and tick the box above.

Your order

Ad-to-Sale Diagnosis (launch price)₹9,999.00
GST 18%₹1,799.82
Total₹11,798.82
Send my order on WhatsApp
GST invoice included, so your business can claim the GST back.

Online payment opens soon. Until then I will send you the payment details on WhatsApp and email.

Not included

So there are no surprises.

  • Running your ads or making the fixes. That is the monthly CMO work, if you want it.
  • More than one brand, or platforms beyond Meta and Google, unless we agree it first.
  • A guaranteed result. The roadmap shows what to fix and why. What you do with it decides the result.
Kedar Pradhan outdoors, smiling
Who you are hiring

You get me, not a junior.

10+ years in marketing, in 7 industries. Kedar Talks Marketing is my own consultancy, and every call in these 5 days is with me.

A campaign is only as good as what happens after the click.

Questions

Straight answers.

Is this just an audit?

An audit lists problems. The Diagnosis gives you a CMO's view: who to sell to, the offer, the ads, everything after the click, then a 90-day roadmap and campaign ideas, over 3 calls.

What access do you need?

Partner access to your Meta Business Manager, read-only access to Google Ads, Google Analytics if you have it, and your sales for the last 3 months. You can remove access whenever you like.

I already have an agency. Should I stop them?

No. Keep them running. The Diagnosis is a second opinion. I will also tell you what is working.

Do you guarantee ROAS?

No. No honest person can before seeing your account and your margins. What you do get is a clear answer to why, and a plan with reasons.

What if the problem is not the ads?

Then I will say so. Sometimes the leak is the page, the reply or the follow-up. The roadmap covers all of it.

What happens after the 5 days?

Run the roadmap with your team, or keep me on as your monthly CMO. If you continue, the ₹9,999 is credited to your first month.

Can I get a refund?

Full refund before Call 1. 50% after Call 1. No refund once access is shared, because the work has started.

Do I get a GST invoice? Do you work outside Pune?

Yes, from Kedar Talks Marketing LLP. And yes: all 3 calls are online, so your city does not matter.

I sell through a sales team, not online. Is this for me?

Yes. I follow the money from the ad to the lead, the call, the meeting and the signed deal, not only to the form.

Who should be on the calls?

You, as the person who decides. For Call 2, whoever can give access. For Call 3, anyone else who decides on marketing.

What if we share access late?

The 5 days start with Call 1, as long as access comes by the end of Day 2. If it comes later, the dates move by the same number of days.

Launch price

Find the leak before you fund it for another month.

Every month you wait, the same leak takes the same money again.

Launch price ₹9,999 + 18% GST, for the first 20 bookings, until 29 November 2026.